Wednesday, May 20, 2009

Marketing/Retail

  1. Carrefour is a hypermarket chain owing its origin to which country?

Famous endorsers

  1. Which single brand/ organisation is endorsed by Ana Ivanovic, Sir Jackie Stewart, Bernhard Langer and Anoushka Shankar?
    d) CRY

Watches

  1. A part of the name of this watch brand expands to ‘Techniques d’Avant Garde’. Which brand?
  2. This company founded in 1853 has the Swiss flag as a part of its logo. Which company?
  3. Which Geneva based luxury watch company founded in 1851, also operates a watch museum in Geneva?
  4. Rado, the Swiss watch maker is a part of which larger group of watch companies since 1988?
    d) Timex

Monday, May 18, 2009

Finance

  1. Named after a rogue trader, it is a fraudulent investment operation where extremely high returns are given to investors from the kitty of new investors, instead of a kitty from real gains. What is it called as?
  2. Who made the world’s largest public offer worth around $20 billion in 2006?
  3. Which institution’s seeds were sown as a result of the Buttonwood Agreement, named so literally because it happened below a buttonwood tree, way back in 1792? d) NASDAQ
  4. What was introduced in The Economist in September 1986 by Pam Woodall as a semi-humorous illustration that "sought to make exchange-rate theory a bit more digestible"?
  5. Which bank is acknowledged to have pioneered credit cards in India in 1981? c) d)ICICI Bank

Famous Taglines

  1. “The customer is always right” is a philosophy adopted by many companies. It was actually the motto of which company before the world of business considered it a must? d) Mcdonalds

Famous Personalities

  1. Dustin Moscovitz and Chris Hughes are the 2 of the less famous co-founders. But Mark Zuckerberg is indeed quite famous as the founder and CEO of what?
  2. He is a computer scientist. He is well known as the founder and Chairman Emeritus of MIT’s Media Lab and the founder of The One Laptop per Child association. Who is this?

Aviation

  1. Which is the world’s oldest airline to be still in business since 1919? (i) KLM (ii) Lufthansa (iii) Quantas (iv) British Airways
  2. Which company was previously called as Pacific Aero Products Co?
    (i) Boeing (ii) (iii) (iv) Honeywell

Books

  1. Where Have All the Leaders Gone, Improving the Landscape of Your Life, Liberty for All – all of these books have been authored or co-authored by which famous business leader?
  2. Ideas – that have arrived/ in progress/ in battle/ to anticipate. These are all the chapters of which wonderful book?

Brands

  1. As often mentioned in its advertising, which brand has had extremely famous owners including the likes of Napolean Bonaparte, George Washington, Leo Tolstoy and Nicolas Sarkozy? d) Swatch
  2. It was originally produced by the Rowntree Limited of York, England as Rowntree Chocolate Crisp. It was supposed to be a snack that a 'man could have in his lunch box for work' and its current name is actually that of a seventeenth century political club for artists. What is it? d) Munch
  3. Rado, the Swiss watch maker is a part of which larger group of watch companies since 1988?
    d) Timex
  4. With which brand would you best associate the 7X formula? a)Coke b) Johny Walker c) Ca mpbell soup d) 7 UP
  5. It literally means “sunrise”. Which Japanese company are we talking about?
    d)Sony

TATAs

1. What are the 2 global brands for which Titan owns license to distribute in India?
2. What is the Headquarters of TATA industries called?
3. What is the retail chain of Tata selling consumer electronic products?